Ethical Criteria and its relationship with business negotiation Essay

Ethical Criteria and its relationship with business negotiation - Essay Example The main ethical criteria in businesses are utilitarian, universalism, categorical imperative, justice views, individualism, and social justice relativism and their relation to business negations. One of the ethical criteria is the Utilitarian criterion in which a business executive makes decisions solely based on the outcomes and consequences. Many businesses use the criterion to make decisions in the provision of the greatest good and for the greatest number. The criterion ensures that the decisions made create efficiency for the organization as it struggles to achieve its goals (Ferrell & Gresham, 1985). The method also aims at increasing the productivity of the business resulting in high profits of the company or the business enterprise. When a business executive maximizes profits, he can support his action that the decision he made as for the good of the organization. The use of Unitarianism leads to productivity and efficiency in an organization but can make the executive ignore the rights of some stakeholders especially the minority group making them feel unaccepted. The users of the criterion feel that they need to protect the organizations interest and the shareholde rs. Businesses require the stakeholders to hold negotiations especially when making important decisions. The criterion does not allow free negotiations and discussions by the company’s stakeholders as a single individual makes the decision for the benefit of the company. The choice of the action to be taken is determined by the largest number of stakeholders supporting it. The categorical Imperative involves the universal practice such that everyone is allowed to practice the proposed action. Kant developed the criterion and individuals wishing to use the criterion or the test should know that they would need to adopt the morality of the action. The morality of the action is the key to the adoption of the test, and